Liz Young，英国爱丁堡的设计师
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Liz Young

Verified Expert  in Design

Designer

Location
Edinburgh, United Kingdom
Toptal Member Since
March 29, 2018

伊丽莎白是一位经验丰富的创意总监，她为环球唱片和彪马等全球品牌定义了体验，同时也改变了更多品牌. With expertise in branding, social media content, digital design, and UI/UX, 她曾帮助在硅谷创办初创公司，并为知名的DTC创建了整合的品牌和网站设计, new tech, 高档运动品牌. Elizabeth采用整体和简化的方法，平衡设计策略和功能.

Visual DesignBrand DesignB2BPresentation DesignBrand IdentityWeb DesignArt DirectionBrand DevelopmentLogotypeLogo DesignBrand BooksPitch DecksDigitaleCommerceeCommerce DesignCreative DirectionWooCommerceCreativeShopifyProduction Art

Portfolio

Work Experience

创始人兼创意总监

2019 - PRESENT
House of Folk
  • 从零开始开发了许多创业品牌，包括建立他们的视觉美学，并为他们提供面向未来的数字解决方案, web, and mobile platforms.
  • 使用自定义编码的网站制作创造性的网络解决方案, briefing developers, 监督项目从开工到竣工的全过程. 使用Shopify模板(及其扩展), WooCommerce, 和Squarespace为众多客户服务.
  • 为需要将他们的想法变为现实的客户设计MVP市场就绪数字产品.
  • 为电子商务客户创建有效的UX/UI设计.
  • 与我们的客户密切合作，建立和发展他们的创意方向.
Technologies: Slack, Apple Keynote, Sketch, InVision, Adobe Experience Design (XD), Figma, Adobe Creative Suite, Brand Identity, Pitch Decks, Web App UI, Creative Strategy, Web UI Design, Photography, Lifestyle, Tone of Voice, iOS UX Design, Digital Campaigns, Content Creation, Digital Brand Identity, Editorial Design, Layout Design, User Interface (UI), Brand Development, Concept Development, Luxury, Digital Creative Direction, User Journey Maps, Mobile UI, Responsive UI, WooCommerce, Fashion, Retail & Wholesale, Personal Branding, Digital Experience Design, Clean Design, Minimalism, UIKit, Platforms, Cosmetics, Skincare, UI Toolkits, Multi-brand Design, Design, Apps, Brand Books, eCommerce Design, Creative Direction, Branding, UI Design, Presentation Design, Pitch Presentations, 转化率优化(CRO), Conversion Rate, Landing Page Optimization, User Flows, Product Design, Color Palettes, Marketing Design, Data Visualization, Hospitality, Style Guides, Typography, Media, Events, B2B

高级设计和艺术总监

2018 - 2019
面包创意广告公司
  • Created, pitched, 并为Bruntwood和LiverpoolONE等行业领导者实施了多项创意活动的全面推广.
  • 直接参与品牌和艺术项目的创意推广.
  • 提供包括美术指导在内的各种服务, creative campaigns, concept roll-out, photography styling, graphic design, and multi-platform design.
Technologies: Apple Keynote, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Creative Suite, App Design, Brand Identity, Pitch Decks, Web App UI, Creative Strategy, Web UI Design, Photography, Lifestyle, Tone of Voice, iOS UX Design, Digital Campaigns, Content Creation, Digital Brand Identity, Editorial Design, Layout Design, User Interface (UI), Brand Development, Concept Development, Luxury, Digital Creative Direction, Fintech, User Journey Maps, Mobile UI, Responsive UI, WooCommerce, Retail & Wholesale, Personal Branding, Digital Experience Design, Clean Design, Minimalism, UIKit, Platforms, Cosmetics, Skincare, UI Toolkits, Multi-brand Design, Design, Apps, Brand Books, eCommerce Design, Creative Direction, Branding, UI Design, Presentation Design, Pitch Presentations, Color Palettes, Marketing Design, Data Visualization, Style Guides, Typography, Entertainment & Leisure, B2B

Design and Art Director

2018 - 2019
Studio Concrete
  • 担任艺术指导和品牌标识专家.
  • 为数字、创意、商业和零售行业提供综合创意服务.
  • 与不同的客户和机构合作，为他们的特定需求开发创造性的解决方案.
  • 与摄影师合作，制作创意图像用于商业用途.
  • 在紧迫的时间框架内设计和开发创造性的宣传工作，同时使用预定的规格和开放的简报.
Technologies: InVision, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Brand Identity, Web App UI, iOS UX Design, Editorial Design, User Interface (UI), Brand Development, Concept Development, Luxury, Digital Creative Direction, User Journey Maps, Mobile UI, Responsive UI, WooCommerce, Personal Branding, UI Toolkits, Design, Brand Books, eCommerce Design, Creative Direction, Branding, Presentation Design, Pitch Presentations, 转化率优化(CRO), Marketing Design

Head of Design

2012 - 2018
JD Sports Ltd
  • 为移动优先和桌面数字平台设计了一个电子商务网站, 包括两者的用户体验之旅.
  • 设计和制定核心品牌方针，并领导全球实施战略.
  • 艺术指导所有内部和外景拍摄，包括模型选角和后期制作.
  • 导演并拍摄了一个竞选视频，同时与摄像师和后期效果程序密切合作.
  • 管理一个由四名创意人员组成的团队，并监督所有品牌传播的社会推广，确保每个接触点的一致性.
Technologies: Magento, Adobe After Effects, Adobe Photoshop, Adobe Illustrator, InVision, Brand Identity, Pitch Decks, Web App UI, iOS UX Design, Editorial Design, Fashion, Design, Brand Books, eCommerce Design, Branding, Conversion Rate, Landing Page Optimization, User Flows, Color Palettes, Marketing Design, Data Visualization, Style Guides, Typography, Entertainment & Leisure, Media, Events, B2B

Senior Designer

2008 - 2012
Pixel8多服务创意机构
  • 为英迪格酒店(洲际集团的一部分)的全球品牌重塑做出了贡献.
  • 设计了许多品牌重塑项目，专门从事品牌标志和排版.
  • 艺术指导整体创意活动, 详细列出设计要求, photography briefs, social media creative, and marketing materials.
  • 与网络开发人员和社交媒体团队合作开展了几次推广活动.
  • 利用网页设计技巧为各种不同的客户创建集成的网页解决方案.
  • 每天与客户直接沟通, 让他们了解最新情况，并与他们密切合作，以达到创造性目标，同时保持持续的关系.
Technologies: Magento, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Brand Identity, Design, Brand Books, Branding, User Flows, Color Palettes, Marketing Design, Style Guides, Typography, B2B
2006 - 2007

设计和艺术指导硕士学位

曼彻斯特城市大学-曼彻斯特，英国

2003 - 2006

平面设计学士学位

兰开斯特大学-英格兰

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